Guest guide: Statistics (opened, read, searched)

In the editor of every guest guide, the Statistics tab shows how your guests use it: how many opened it, what they read, and what they search for. This way, you see which info is missing before guests write to you because of it.

How to open it

Guest journey → Guest guides → Open guest guide → Statistics tab. At the top, you select the time period: 7 days, 30 days (default), or 90 days. In the list of your guest guides, each one also shows how often it was opened in the last 30 days ("N opened (30 days)").

What you see

• Opened: how many guests opened the guest guide.
• Opened before arrival: how many opened it before the arrival day, with the share of all opened guides.
• Sections per guest: how many sections a guest reads on average.
• Most read sections: which sections are read most frequently.
• Searches without hits: what guests searched for and did not find. With Add a section, you directly write the matching answer.
• Frequent searches: the most frequent search terms.
• Most frequently copied: what guests copy, such as Wi-Fi password, code, address, or text.
• Tapped links: which links are tapped. Only the domain is shown there, phone and email links appear as such.

How counting works

• Each number counts guests (bookings), not clicks: A guest who searches for the same thing five times counts once.
• A section is considered read if it was half on the screen for at least one second.
• "Before arrival" means: the first open was before the arrival day.
• Your own preview and demo links do not count, nor do canceled bookings and browsers that send "Do Not Track" (Do Not Track or GPC).

Privacy

Data is recorded without IP address and without guest data such as name or email, counted per booking. Nothing is stored on the guest's device, there is no cookie, so a consent banner is not necessary. Search terms that look like an email address or phone number are not stored. Search terms are deleted after 90 days, all other data after 400 days.

Team members see the statistics if they have the permission for guest pages.